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The Breast Place Launches New Year's Resolution Reboot

Feb 02, 2018

Published by: Moultrie News

On Feb. 15, The Breast Place is launching a New Year's resolution reboot to motivate women in Charleston to stay committed to living an active lifestyle. Follow Dr. Jennifer Beatty and Dr. Jennifer Fiorini, owners and breast cancer surgeons at The Breast Place, on Instagram and Facebook as they take to the beach, martial arts studio, and their very own practice for a seven-week fitness challenge that requires three 30 minute workouts per week.

"Exercise is taking a more prominent role in the treatment of breast cancer," said Dr. Fiorini. "Cardiovascular exercise three times per week has been proven to reduce breast cancer risk".

In addition, exercise helps improve the life of breast cancer survivors. Many people are unaware, but the number one cause of death amongst breast cancer survivors is heart disease, not cancer. The two physicians are calling on the community to join in by taking three exercise selfies throughout the duration of the challenge and posting them to Instagram with the hashtags #thebreastplace and #fitnesschallenge.

"We are working to improve the long-term survival rate," said Dr. Beatty. "Our fitness challenge provides support and structure to help patients succeed in developing healthy habits. It's also a great way to encourage the community not to lose sight of their 2018 New Year's goals.

According to a report published by Business Insider, 80% of New Year's resolutions fail by the second week of February. A New Year's resolution is a great way to make a positive change but a lack of support and planning often leads to failure. The Breast Place designed the challenge to not only coincide with the second week of February but also to include 21 days of total exercise to ensure that lasting healthy habits are formed by the time the challenge comes to an end on April 5.

About The Breast Place

Now seeing patients in North Charleston, West Ashley and Mount Pleasant, The Breast Place is a comprehensive breast center whose philosophy is to listen to and empower women, enabling them to make a fully-formed decision regarding their treatment options, and offer them complete knowledge for breast health. The Breast Place's goal is to serve as a central location for both patients and referring physicians as a source for education, diagnosis and treatment.